About

Hi, Holly here!

Good industrial design can empower people to accomplish their goals intuitively and delightfully. This sparked my interest in design and what I strive for daily. When developing, my focus is to seek out and remain true to consumer insights and brand.

My experience ranges broadly from power tools to medical equipment to packaging. I  have contributed to product development projects with consumer brands such as Chick-fil-A, Char-Broil, Golf Pride, Shakespeare, Eureka, Coleman, Yankee Candle, Ryobi, and Rubbermaid as well as commercial brands such as Applied Systems Technologies, Hunter Labs, Legend Brands, and Deka R&D.

My favorite aspects of the design process are:
Understanding and Analyzing Complex Systems • Research Methods & Applications • Packaging • Product VBL Application • Human Factors Design and End User Empathy

You can find me in my spare time working on home improvement projects, running (slowly), volunteering as an operations & brand director for a nonprofit, and helping myself to a second helping of ice cream.

Info

Charlotte, NC

hollyacoggins@gmail.com

+1 (336) 689 - 7085